Today I was reviewing my webmaster's Google Search Console Coverage section, there are 11.4K Affected pages - that’s a lot of pages that are being crawled and not indexed.
This is a good opportunity to optimize your website.
For this client, we needed to figure out what is going on here. Google does not give you specifics as to what causes a particular page to be crawled but not indexed. However, as a webmaster, you should know some common standards when developing your websites to avoid getting your web pages not indexed by Google.
Here are some common issues to look for to avoid not getting indexed:
These are some of the details we think you might see your pages not indexed by Google. Unfortunately, Google does not give any specifics. The best advice is to make sure you are giving your users the best experience possible. That means you are providing helfup and insightful content.
When you are writing content for a page, go in-depth to the topic you are writing about. Avoid large images as this will affect your load time. Only add and image in situations where it is imperative that the user will benefit from the image content and is relevant to the article topic.
We will continue to monitor our client’s content and make the appropriate improvements to take opportunities on the pages that are not being indexed. We will update you if the improvements have helped and if we found other potential flags for the unindexed pages.
The Webune Team